Disney increased its ownership share of BAMTech to a controlling stake in 2017 and subsequently transferred ownership to Walt Disney Direct-to-Consumer & International, as part of a corporate restructuring in anticipation of Disney's acquisition of 21st Century Fox, through which the Star brand was inherited and got retooled as a content platform within the service in some regions, with Latin America having its own standalone service, Star+. The service primarily distributes films and television shows produced by Walt Disney Studios and Disney Television Studios, with dedicated content hubs for Disney's flagship brands Disney, Pixar, Marvel, Star Wars, and National Geographic, as well as showcasing original and exclusive films and television shows.ĭisney+ relies on technology developed by Disney Streaming, which was originally established as BAMTech in 2015 when it was spun off from MLB Advanced Media (MLBAM). 146.1 million (as of June 30, 2023 ) ĭisney+ is an American subscription video on-demand over-the-top streaming media service owned and operated by Disney Streaming, the streaming division of Disney Entertainment, a major business segment of the Walt Disney Company.
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